Business Restructure
(In Process)
Work in progress
restructuring a small general contractor corporation to improve its
competitive position and profitability in a very competitive market.
* Analysis
of its market and development of a competitive strategy.
*
Development and implementation of marketing plans to improve its position
with existing customers; reach new customers and increase awareness of
services capabilities to engineering firms.
*
Development and implementation of collateral capabilities to support sales
and marketing efforts, including printed materials, direct marketing and
use of the internet.
*
Improved financial management methodology, new job tracking capability to
determine profitability, new expense tracking and analysis.
*
Reorganization and restructure of office capabilities to provide better
support to the total effort, including improved interoffice workflow,
improved job tracking system, greater use of PCs and implementation of a
LAN and internet capability.
Project Management
Management
responsibility for multi-million dollar PC hardware and software
standardization over 15 months. Included financial, purchase and asset
management responsibility. Required leadership in establishing cross
organizational and vendor teams.
*
Project impacted over several thousand PCs was brought in on time and 8%
under budget.
* 93%
of users rated the project 4-5 (5 scale).
* All
users received training on the new platform.
Project became the basis
for several organizations to accomplish the same objectives resulting in a
significant contribution for over $100M budget reduction in asset
expense. Acted a strategic member or consultant to many of these teams.
Webmaster of the project
website providing communication for both project personnel and end users.
* Site
became the division’s technical support home site.
* Site
was expanded as primary information site for the entire division.
* Site
became a test bed for collaborative communications testing jointly with
enterprise architectural teams.
Strategic and Tactical
Planning
*
Represented the business division in the enterprise architectural teams
that established technology direction in all phases of technology use and
corporate strategic studies in emerging technologies and their
application. Addressed issues of PC Hardware, Client Software Images and
Intranet Standardization and Performance. Responsible to lead the efforts
within the business division.
- Reduced
the number of supported hardware platforms by 65%.
-
Reduced the number of supported pc software images to 6.
*
Member of the Intranet Performance Committee that addressed overall
design, creation, management and access performance and led several teams.
* Chaired the team
to improve the division’s technology certification procedures.
*
Developed and recommended plans addressing total life cycle management of
technology assets.
Market and
Competitive Analysis
*
Managed a 10 year study of the collaborative communications market that
resulted in the development of competitive models of market action, key
statistical forecasts of market behavior and tracking of market
developments and revenues.
*
Ancillary studies were commissioned on groupware, artificial intelligence,
internet development and impact, copyright and intellectual property
issues, telecommuting, distance and tele-learning and use of advanced
personal technology hardware and software.
*
Ongoing output of the study resulted in anticipative competitive planning,
new product offers, modified pricing models and increases in revenues and
market position.
Product Management &
Marketing
*
Primary manager responsible for collaborative communications platform for
video conferencing, including strategic and tactical plans, vendor partner
negotiation, sales compensation plan management, advertising and promotion
and chair of a cross organizational team for application planning.
*
Managed customer and market awareness of capabilities and offers.
*
Innovative marketing agreements with vendors to provide expanded market
opportunity.
*
Developed new non-disclosure agreements jointly with the legal department
to provide a vehicle to obtain critical market information from customers
quickly and to assist in the development of new product offers.